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Trusted By Top Brands
WAIR provides millions of shoppers with size and fit recommendations every month and is trusted by the leading eCommerce apparel brands. If you make a product made to fit the human body, WAIR is here to help your shoppers purchase their best-fitting products.


The BRAND
Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.
Why WAIR
KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.
The WAIR Effect
KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 14x increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.


The BRAND
Paka was founded to provide everyday adventurers with versatile clothing while holding an unwavering commitment to sustainability.
Why WAIR
Their team wanted to increase conversion rates without a corresponding increase in wasteful returns. Choosing WAIR ultimately helped Paka hit these critical KPIs while maintaining its dedication to sustainability.
The WAIR Effect
Paka experienced an 8x increase in new shopper conversion rates after integrating WAIR onto their eCommerce site. As their shoppers now feel confident to buy without worrying about picking the wrong size, AOV has also soared by 20%.


The BRAND
Dunning was unimpressed with the complacent nature of the golf industry and made it their mission to craft industry-leading, course-ready golf apparel.
Why WAIR
As their eCommerce activity rapidly increased, Dunning realized a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.
The WAIR Effect
Dunning leveraged WAIR's body data insights to increase new shopper conversion rates by 700%. A significant amount of their shopper base continues to use WAIR to help them order their best-fitting sizes, with 31% of all orders being made using the solution!
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The BRAND
Kenny Flowers is a renowned producer of premium, tropical-inspired lifestyle apparel that encourages wearers to embrace the feeling of vacation every day.
Why WAIR
Obviously, the last thing shoppers want to worry about while they relax on the beaches of the Caribbean is their new favorite shirt fitting too tight or loose. Kenny Flowers integrated WAIR to help their shoppers find the most comfortable products on the first try!
The WAIR Effect
A mere two months after integrating WAIR, Kenny Flowers saw an 8x boost in conversion rates from new and existing shoppers. The high influx of traffic through WAIR has also proven invaluable in reducing size-related return rates and refining Kenny Flowers' eCommerce strategy.


The BRAND
Bad Birdie was established to add some flair to the contemporary golfer’s wardrobe without compromising on comfort or performance.
Why WAIR
As Bad Birdie experienced high-volume growth, they saw the need for a modern sizing tool but didn't want to divert their focus from other business objectives. WAIR onboarded Bad Birdie with minimal effort from their team and has continued to deliver the precise and personalized size recommendations their shoppers crave.
The WAIR Effect
"We integrated Fit Advisor in days, and it only required 1-2 hours of my team's time. The WAIR team is amazing to work with." - Jason Richardson, CEO of Bad Birdie


The BRAND
Squeem’s storied history in beauty and fashion has empowered them to create premium shapewear that exudes confidence and individuality.
Why WAIR
As a brand that emphasizes the importance of sizing and fit, Squeem didn't want shoppers to have to rely on outdated size charts. WAIR's solution helped streamline and refine their eCommerce sizing experience.
The WAIR Effect
The shopper response to WAIR's integration onto Squeem's eCommerce site was significant, with over 52% of orders using WAIR for sizing reference. Conversion rates have also skyrocketed 12x from what they were before integrating WAIR.


The BRAND
Belong Designs is a leading manufacturer of adventure-ready apparel built to help people pursue their passions.
Why WAIR
Belong Designs wanted to gain a deeper understanding of their shopper's bodies to optimize all areas of their business. WAIR's ability to provide unparalleled body data insights made Fit Advisor an easy choice for their sizing solution.
The WAIR Effect
WAIR's body data insights proved invaluable in helping Belong Designs shape their sizing strategy around the bodies of their shoppers, resulting in a 34% increase in average order value!


The BRAND
Displeased with the lackluster apparel offerings for those with an athletic physique, Tailored Athlete set out to redefine men's lifestyle wear, providing athletes across the globe with a "true muscle fit."
Why WAIR
Tailored Athlete knew the body types of their shoppers often fell outside the "normal" population range and wanted a seamless sizing tool to help them through their journey. WAIR provided their shoppers with the personalized size recommendations needed to order their best-fitting products.
The WAIR Effect
Shortly after integrating WAIR onto their eCommerce site, Tailored Athlete saw a 12x increase in new shopper conversion rates.


The BRAND
Inspired by one of golf's greatest professional players, The Greg Norman Collection has a longstanding history of providing the golf community with superior-quality, course-ready apparel.
Why WAIR
As their eCommerce activity exploded during the pandemic, The Greg Norman Collection saw that a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.
The WAIR Effect
The Greg Norman Collection saw an 8x uptick in conversion rates from first-time shoppers after launching WAIR onto their site. As their shoppers regain confidence in sizing, average order value has also risen by 10%.


The BRAND
Teddy Stratford's Zip Fit shirts combine both style and a wholly unique fit, not seen anywhere else in the fashion industry.
Why WAIR
As a growing brand with a unique fit, Teddy Stratford wanted to ensure their shoppers had the tools needed to order their best-fitting products. WAIR's data-backed sizing solution proved invaluable in achieving this goal.
The WAIR Effect
By eliminating the guesswork surrounding sizing and fit, Teddy Stratford boosted new shopper conversion rates by 800%. With 42% of all orders using WAIR for size guidance, it's safe to say their shoppers love not having to use size charts anymore.


The BRAND
Maven Thread was founded in 2017 with the goal of providing women with gorgeous, functional, and affordable activewear.
Why WAIR
As a brand that prioritizes customer success, Maven Thread wanted to boost shopper confidence by offering a simple and effective sizing solution. WAIR helped them achieve this goal while providing valuable insight into the body types of their shoppers.
The WAIR Effect
Maven Thread experienced a whopping 50% increase in average order value with WAIR while uncovering the insights needed to further optimize all business units.
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The BRAND
Virus was established with the mission of creating premium activewear for the most discerning athletes across the globe.
Why WAIR
Their support team noticed that many tickets were based on sizing issues and wanted to eliminate size confusion from the equation. WAIR helped Virus achieve this goal through frictionless and accurate size recommendations.
The WAIR Effect
VIRUS leveraged WAIR's sizing solution to boost conversion rates by 700% and AOV by 12%. Their shoppers have shown high engagement with the solution as 40% of all orders rely on WAIR for sizing reference.


The BRAND
A brand that truly needs no introduction, Vineyard Vines is a classic, preppy, American label built upon the vision of chasing one's dreams and getting out there to live the good life.
Why WAIR
With a vast and diverse shopper base, Vineyard Vines wanted to ensure their sizing strategy was tailored around the bodies of their shoppers. They chose WAIR, knowing that our seamless sizing solutions and foundations in 3D body data were a perfect fit.
The WAIR Effect
Vineyard Vines provided their shoppers with the sizeless commerce experience through WAIR, resulting in a 7x increase in new shopper conversion rates and a 17% increase in AOV! The body data provided by WAIR has been vital in further refining their sizing strategy.


The BRAND
A legendary provider of men's athleisure wear, Rhone was created for those who demand the utmost performance and comfort from their apparel.
Why WAIR
Rhone wanted more insight into the bodies of their shoppers to optimize inventory and improve current and future designs. WAIR was an easy decision for them as our solution is based on a database of over 3 million actual human bodies.
The WAIR Effect
“WAIR’s understanding of each shopper’s body enables us to improve our current inventory strategies as well as our future size and fit strategy.” – Adam Bridegan, CRO @ Rhone Apparel


The BRAND
Cuts was established in 2016 by Steven Borrelli, a marketer who found himself struggling to find a t-shirt that had enough quality to be worn professionally at work yet also enough style for a night out.
Why WAIR
As a growing brand with a unique fit, Cuts found it difficult to communicate its sizing strategy with size charts and model data. They worked with WAIR to ensure their shoppers received their best-fitting sizes and to further expand their offerings based on shopper body data.
The WAIR Effect
"When we added WAIR's Fit Advisor, our conversion rate went from 2.25% to 2.7%, and our returns reduced from 20% to 12%." - Steven Borrelli, CEO of Cuts Clothing.


The BRAND
BYLT was founded with the mission of creating premium basics that exude style and compliment any occasion. After their premium t-shirts stole the hearts of shoppers everywhere, BYLT expanded into other product categories, offering premium, head-to-toe apparel options for men, women, and children alike!
Why WAIR
As a brand with strong roots in eCommerce and a diverse product line, BYLT knew that apparel sizing would be a critical friction point for their shoppers. Their team worked with WAIR to eliminate size friction from the beginning of the shopper's journey, reducing size-related returns and boosting conversion rates!
The WAIR Effect
BYLT saw a 5x boost in new shopper conversion rates within the first month of integrating WAIR. As their shopper confidence in sizing has continued to flourish, average order value has also soared by 14%.


The BRAND
The Classic Tee Shirt Company laments the demise of the high-quality t-shirts of old and made it their mission to create premium men’s and women's basics that bring together both quality and integrity.
Why WAIR
The Classic Tee Shirt Company wanted to ensure shoppers received their best-fitting products but didn’t want a solution that relied on other brands for reference. They chose WAIR because our solution is rooted in the body data of millions of global shoppers.
The WAIR Effect
With a 12x increase in conversion rates and over 50% of orders relying on WAIR for size guidance, The Classic Tee Shirt Company's sizeless commerce journey has been tremendously successful.


The BRAND
Cadogan is known across the globe for its hand-finished, premium menswear that exudes boldness, individuality, and confidence.
Why WAIR
Cadogan knew that sizing is one of the biggest obstacles to conversion for eCommerce clothing brands. WAIR was chosen to boost their shopper confidence in size selection, getting them one step closer to purchase.
The WAIR Effect
Cadogan saw immediate and lasting shopper engagement with WAIR's solution, ultimately leading to a 16% increase in AOV and a 7x increase in conversion rates from both new and returning shoppers!


The BRAND
7DIAMONDS was brought to life with the mission of providing premium and fashion-forward everyday wear to the masses.
Why WAIR
Their eCommerce team noticed over 70% of inbound support tickets were based on sizing. 7DIAMONDS chose WAIR to give their shoppers confidence during size selection and reduce their customer support burden.
The WAIR Effect
"We are so happy with WAIR and how seamless the functionality is on our site for users. The elevated shopper confidence is clear with the uptake and AOV increase." Alana Roseli-Aguirre, Marketing Director @ 7DIAMONDS


The BRAND
Linksoul hails from a long line of golfers, craftsmen, and artists. As such, they create clothing with the renaissance man in mind.
Why WAIR
As they experienced high-volume growth, Linksoul found that a vast amount of their returns were size-related. They worked with WAIR to reduce their return rates by 20% while keeping shoppers focused on their brand.
The WAIR Effect
“We needed something that provided frictionless and accurate size recommendations that kept shoppers focused on our brand. WAIR Fit Advisor checked all three boxes and we rely on it to communicate the best fitting size to our shoppers.” - McGregor Button, VP Marketing @ Linksoul


The BRAND
Legends was born to fill the void in the modern athlete’s wardrobe through clothing that provides the best both on and off the field.
Why WAIR
As Legends experienced high-volume growth, they knew a seamless sizing tool was needed for their eCommerce shop to keep returns low and boost conversions. WAIR's storied history in data-backed size recommendations made it the obvious choice.
The WAIR Effect
"I wish we would have implemented WAIR right when we met with them. They are an amazing team who got us up and running quickly and painlessly. The Fit Advisor is highly used and regarded by our shoppers." - Nick Lamothe, CMO @ The Legends Brand.


The BRAND
Established in 2015 by husband and wife duo Matthew and Melissa Parvis, Fresh Clean Tees is a leading provider of men's basics that exude style and quality while helping guys look and feel their best!
Why WAIR
Fresh Clean Tees wanted to ensure their shoppers received their best-fitting sizes but didn’t want a solution that relied on other brands for reference. They chose WAIR because we use tangible body data as the basis for our recommendations.
The WAIR Effect
"Fresh Clean Tees integrated WAIR and immediately saw a material lift in revenue per session. We stopped driving traffic to our size charts, pushing all shoppers to use WAIR due to the user experience and conversion benefit. With WAIR, customers can easily confirm their size and continue their shopping experience, knowing they are checking out with the proper fit. The benefits have been significant." - Daniel Silverman, Senior E-Commerce Product Manager @ Fresh Clean Tees


The BRAND
Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.
Why WAIR
KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.
The WAIR Effect
KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 14x increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.


The BRAND
Paka was founded to provide everyday adventurers with versatile clothing while holding an unwavering commitment to sustainability.
Why WAIR
Their team wanted to increase conversion rates without a corresponding increase in wasteful returns. Choosing WAIR ultimately helped Paka hit these critical KPIs while maintaining its dedication to sustainability.
The WAIR Effect
Paka experienced an 8x increase in new shopper conversion rates after integrating WAIR onto their eCommerce site. As their shoppers now feel confident to buy without worrying about picking the wrong size, AOV has also soared by 20%.


The BRAND
A brand that truly needs no introduction, Vineyard Vines is a classic, preppy, American label built upon the vision of chasing one's dreams and getting out there to live the good life.
Why WAIR
With a vast and diverse shopper base, Vineyard Vines wanted to ensure their sizing strategy was tailored around the bodies of their shoppers. They chose WAIR, knowing that our seamless sizing solutions and foundations in 3D body data were a perfect fit.
The WAIR Effect
Vineyard Vines provided their shoppers with the sizeless commerce experience through WAIR, resulting in a 7x increase in new shopper conversion rates and a 17% increase in AOV! The body data provided by WAIR has been vital in further refining their sizing strategy.


The BRAND
Born from one woman's refusal to settle, SHEFIT creates purpose-built activewear for the woman who demands the best when it comes to her workout gear.
Why WAIR
As a brand that designs its core products to work with the bodies of its shoppers, SHEFIT wanted the opportunity to refine its sizing strategy with a modern solution. WAIR's data-driven size recommendations and foundations in 3D body scan data proved to be the perfect fit.
The WAIR Effect
With 48% of orders using WAIR for sizing and a 700% increase in new shopper conversion rates, SHEFIT's entry into the world of sizeless commerce has been a resounding success! The shopper body data provided by WAIR has also proved vital in tailoring SHEFIT's sizing strategy around the bodies of their shoppers.


The BRAND
Cuts was established in 2016 by Steven Borrelli, a marketer who found himself struggling to find a t-shirt that had enough quality to be worn professionally at work yet also enough style for a night out.
Why WAIR
As a growing brand with a unique fit, Cuts found it difficult to communicate its sizing strategy with size charts and model data. They worked with WAIR to ensure their shoppers received their best-fitting sizes and to further expand their offerings based on shopper body data.
The WAIR Effect
"When we added WAIR's Fit Advisor, our conversion rate went from 2.25% to 2.7%, and our returns reduced from 20% to 12%." - Steven Borrelli, CEO of Cuts Clothing.


The BRAND
BYLT was founded with the mission of creating premium basics that exude style and compliment any occasion. After their premium t-shirts stole the hearts of shoppers everywhere, BYLT expanded into other product categories, offering premium, head-to-toe apparel options for men, women, and children alike!
Why WAIR
As a brand with strong roots in eCommerce and a diverse product line, BYLT knew that apparel sizing would be a critical friction point for their shoppers. Their team worked with WAIR to eliminate size friction from the beginning of the shopper's journey, reducing size-related returns and boosting conversion rates!
The WAIR Effect
BYLT saw a 5x boost in new shopper conversion rates within the first month of integrating WAIR. As their shopper confidence in sizing has continued to flourish, average order value has also soared by 14%.


The BRAND
The Classic Tee Shirt Company laments the demise of the high-quality t-shirts of old and made it their mission to create premium men’s and women's basics that bring together both quality and integrity.
Why WAIR
The Classic Tee Shirt Company wanted to ensure shoppers received their best-fitting products but didn’t want a solution that relied on other brands for reference. They chose WAIR because our solution is rooted in the body data of millions of global shoppers.
The WAIR Effect
With a 12x increase in conversion rates and over 50% of orders relying on WAIR for size guidance, The Classic Tee Shirt Company's sizeless commerce journey has been tremendously successful.


The BRAND
7DIAMONDS was brought to life with the mission of providing premium and fashion-forward everyday wear to the masses.
Why WAIR
Their eCommerce team noticed over 70% of inbound support tickets were based on sizing. 7DIAMONDS chose WAIR to give their shoppers confidence during size selection and reduce their customer support burden.
The WAIR Effect
"We are so happy with WAIR and how seamless the functionality is on our site for users. The elevated shopper confidence is clear with the uptake and AOV increase." Alana Roseli-Aguirre, Marketing Director @ 7DIAMONDS


The BRAND
Mac Duggal is one of the most sought-after names in women's luxury apparel, recognizable by their unique aesthetics and favor amongst high-profile celebrity stylists.
Why WAIR
New to the world of eCommerce, Mac Duggal wanted a seamless sizing tool that didn't rely on other brands for reference. WAIR provided the exact frictionless and accurate size recommendations they were looking for.
The WAIR Effect
Integrating WAIR's solution resulted in a 7x increase in conversion rates and a 12% increase in average order value for Mac Duggal. Their shoppers love the seamlessness and accuracy of the solution, resulting in 40% of all orders involving WAIR for sizing guidance.


The BRAND
Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.
Why WAIR
KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.
The WAIR Effect
KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 14x increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.


The BRAND
Paka was founded to provide everyday adventurers with versatile clothing while holding an unwavering commitment to sustainability.
Why WAIR
Their team wanted to increase conversion rates without a corresponding increase in wasteful returns. Choosing WAIR ultimately helped Paka hit these critical KPIs while maintaining its dedication to sustainability.
The WAIR Effect
Paka experienced an 8x increase in new shopper conversion rates after integrating WAIR onto their eCommerce site. As their shoppers now feel confident to buy without worrying about picking the wrong size, AOV has also soared by 20%.


The BRAND
Dunning was unimpressed with the complacent nature of the golf industry and made it their mission to craft industry-leading, course-ready golf apparel.
Why WAIR
As their eCommerce activity rapidly increased, Dunning realized a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.
The WAIR Effect
Dunning leveraged WAIR's body data insights to increase new shopper conversion rates by 700%. A significant amount of their shopper base continues to use WAIR to help them order their best-fitting sizes, with 31% of all orders being made using the solution!
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The BRAND
Kenny Flowers is a renowned producer of premium, tropical-inspired lifestyle apparel that encourages wearers to embrace the feeling of vacation every day.
Why WAIR
Obviously, the last thing shoppers want to worry about while they relax on the beaches of the Caribbean is their new favorite shirt fitting too tight or loose. Kenny Flowers integrated WAIR to help their shoppers find the most comfortable products on the first try!
The WAIR Effect
A mere two months after integrating WAIR, Kenny Flowers saw an 8x boost in conversion rates from new and existing shoppers. The high influx of traffic through WAIR has also proven invaluable in reducing size-related return rates and refining Kenny Flowers' eCommerce strategy.


The BRAND
Bad Birdie was established to add some flair to the contemporary golfer’s wardrobe without compromising on comfort or performance.
Why WAIR
As Bad Birdie experienced high-volume growth, they saw the need for a modern sizing tool but didn't want to divert their focus from other business objectives. WAIR onboarded Bad Birdie with minimal effort from their team and has continued to deliver the precise and personalized size recommendations their shoppers crave.
The WAIR Effect
"We integrated Fit Advisor in days, and it only required 1-2 hours of my team's time. The WAIR team is amazing to work with." - Jason Richardson, CEO of Bad Birdie


The BRAND
Born from one woman's refusal to settle, SHEFIT creates purpose-built activewear for the woman who demands the best when it comes to her workout gear.
Why WAIR
As a brand that designs its core products to work with the bodies of its shoppers, SHEFIT wanted the opportunity to refine its sizing strategy with a modern solution. WAIR's data-driven size recommendations and foundations in 3D body scan data proved to be the perfect fit.
The WAIR Effect
With 48% of orders using WAIR for sizing and a 700% increase in new shopper conversion rates, SHEFIT's entry into the world of sizeless commerce has been a resounding success! The shopper body data provided by WAIR has also proved vital in tailoring SHEFIT's sizing strategy around the bodies of their shoppers.


The BRAND
A legendary provider of men's athleisure wear, Rhone was created for those who demand the utmost performance and comfort from their apparel.
Why WAIR
Rhone wanted more insight into the bodies of their shoppers to optimize inventory and improve current and future designs. WAIR was an easy decision for them as our solution is based on a database of over 3 million actual human bodies.
The WAIR Effect
“WAIR’s understanding of each shopper’s body enables us to improve our current inventory strategies as well as our future size and fit strategy.” – Adam Bridegan, CRO @ Rhone Apparel


The BRAND
Linksoul hails from a long line of golfers, craftsmen, and artists. As such, they create clothing with the renaissance man in mind.
Why WAIR
As they experienced high-volume growth, Linksoul found that a vast amount of their returns were size-related. They worked with WAIR to reduce their return rates by 20% while keeping shoppers focused on their brand.
The WAIR Effect
“We needed something that provided frictionless and accurate size recommendations that kept shoppers focused on our brand. WAIR Fit Advisor checked all three boxes and we rely on it to communicate the best fitting size to our shoppers.” - McGregor Button, VP Marketing @ Linksoul


The BRAND
Legends was born to fill the void in the modern athlete’s wardrobe through clothing that provides the best both on and off the field.
Why WAIR
As Legends experienced high-volume growth, they knew a seamless sizing tool was needed for their eCommerce shop to keep returns low and boost conversions. WAIR's storied history in data-backed size recommendations made it the obvious choice.
The WAIR Effect
"I wish we would have implemented WAIR right when we met with them. They are an amazing team who got us up and running quickly and painlessly. The Fit Advisor is highly used and regarded by our shoppers." - Nick Lamothe, CMO @ The Legends Brand.


The BRAND
Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.
Why WAIR
KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.
The WAIR Effect
KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 14x increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.


The BRAND
Dunning was unimpressed with the complacent nature of the golf industry and made it their mission to craft industry-leading, course-ready golf apparel.
Why WAIR
As their eCommerce activity rapidly increased, Dunning realized a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.
The WAIR Effect
Dunning leveraged WAIR's body data insights to increase new shopper conversion rates by 700%. A significant amount of their shopper base continues to use WAIR to help them order their best-fitting sizes, with 31% of all orders being made using the solution!


The BRAND
Bad Birdie was established to add some flair to the contemporary golfer’s wardrobe without compromising on comfort or performance.
Why WAIR
As Bad Birdie experienced high-volume growth, they saw the need for a modern sizing tool but didn't want to divert their focus from other business objectives. WAIR onboarded Bad Birdie with minimal effort from their team and has continued to deliver the precise and personalized size recommendations their shoppers crave.
The WAIR Effect
"We integrated Fit Advisor in days, and it only required 1-2 hours of my team's time. The WAIR team is amazing to work with." - Jason Richardson, CEO of Bad Birdie


The BRAND
Displeased with the lackluster apparel offerings for those with an athletic physique, Tailored Athlete set out to redefine men's lifestyle wear, providing athletes across the globe with a "true muscle fit."
Why WAIR
Tailored Athlete knew the body types of their shoppers often fell outside the "normal" population range and wanted a seamless sizing tool to help them through their journey. WAIR provided their shoppers with the personalized size recommendations needed to order their best-fitting products.
The WAIR Effect
Shortly after integrating WAIR onto their eCommerce site, Tailored Athlete saw a 12x increase in new shopper conversion rates.


The BRAND
Inspired by one of golf's greatest professional players, The Greg Norman Collection has a longstanding history of providing the golf community with superior-quality, course-ready apparel.
Why WAIR
As their eCommerce activity exploded during the pandemic, The Greg Norman Collection saw that a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.
The WAIR Effect
The Greg Norman Collection saw an 8x uptick in conversion rates from first-time shoppers after launching WAIR onto their site. As their shoppers regain confidence in sizing, average order value has also risen by 10%.


The BRAND
Maven Thread was founded in 2017 with the goal of providing women with gorgeous, functional, and affordable activewear.
Why WAIR
As a brand that prioritizes customer success, Maven Thread wanted to boost shopper confidence by offering a simple and effective sizing solution. WAIR helped them achieve this goal while providing valuable insight into the body types of their shoppers.
The WAIR Effect
Maven Thread experienced a whopping 50% increase in average order value with WAIR while uncovering the insights needed to further optimize all business units.
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The BRAND
Virus was established with the mission of creating premium activewear for the most discerning athletes across the globe.
Why WAIR
Their support team noticed that many tickets were based on sizing issues and wanted to eliminate size confusion from the equation. WAIR helped Virus achieve this goal through frictionless and accurate size recommendations.
The WAIR Effect
VIRUS leveraged WAIR's sizing solution to boost conversion rates by 700% and AOV by 12%. Their shoppers have shown high engagement with the solution as 40% of all orders rely on WAIR for sizing reference.
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The BRAND
Nomads has earned a reputation for offering high-quality, sustainably-made, women’s swimwear for bodies of all shapes and sizes.
Why WAIR
Their support team noticed many tickets were based on sizing issues and wanted to limit the time spent on these inquiries. WAIR helped Nomads achieve this goal with our Order Lookup feature providing their shoppers with quick and effective size guidance at scale.
The WAIR Effect
Nomads saw a significant number of first-time and returning users using WAIR to receive size recommendations, ultimately resulting in a 12x increase in overall conversion rates.


The BRAND
A brand that truly needs no introduction, Vineyard Vines is a classic, preppy, American label built upon the vision of chasing one's dreams and getting out there to live the good life.
Why WAIR
With a vast and diverse shopper base, Vineyard Vines wanted to ensure their sizing strategy was tailored around the bodies of their shoppers. They chose WAIR, knowing that our seamless sizing solutions and foundations in 3D body data were a perfect fit.
The WAIR Effect
Vineyard Vines provided their shoppers with the sizeless commerce experience through WAIR, resulting in a 7x increase in new shopper conversion rates and a 17% increase in AOV! The body data provided by WAIR has been vital in further refining their sizing strategy.


The BRAND
A legendary provider of men's athleisure wear, Rhone was created for those who demand the utmost performance and comfort from their apparel.
Why WAIR
Rhone wanted more insight into the bodies of their shoppers to optimize inventory and improve current and future designs. WAIR was an easy decision for them as our solution is based on a database of over 3 million actual human bodies.
The WAIR Effect
“WAIR’s understanding of each shopper’s body enables us to improve our current inventory strategies as well as our future size and fit strategy.” – Adam Bridegan, CRO @ Rhone Apparel


The BRAND
Cuts was established in 2016 by Steven Borrelli, a marketer who found himself struggling to find a t-shirt that had enough quality to be worn professionally at work yet also enough style for a night out.
Why WAIR
As a growing brand with a unique fit, Cuts found it difficult to communicate its sizing strategy with size charts and model data. They worked with WAIR to ensure their shoppers received their best-fitting sizes and to further expand their offerings based on shopper body data.
The WAIR Effect
"When we added WAIR's Fit Advisor, our conversion rate went from 2.25% to 2.7%, and our returns reduced from 20% to 12%." - Steven Borrelli, CEO of Cuts Clothing.


The BRAND
BYLT was founded with the mission of creating premium basics that exude style and compliment any occasion. After their premium t-shirts stole the hearts of shoppers everywhere, BYLT expanded into other product categories, offering premium, head-to-toe apparel options for men, women, and children alike!
Why WAIR
As a brand with strong roots in eCommerce and a diverse product line, BYLT knew that apparel sizing would be a critical friction point for their shoppers. Their team worked with WAIR to eliminate size friction from the beginning of the shopper's journey, reducing size-related returns and boosting conversion rates!
The WAIR Effect
BYLT saw a 5x boost in new shopper conversion rates within the first month of integrating WAIR. As their shopper confidence in sizing has continued to flourish, average order value has also soared by 14%.


The BRAND
The Classic Tee Shirt Company laments the demise of the high-quality t-shirts of old and made it their mission to create premium men’s and women's basics that bring together both quality and integrity.
Why WAIR
The Classic Tee Shirt Company wanted to ensure shoppers received their best-fitting products but didn’t want a solution that relied on other brands for reference. They chose WAIR because our solution is rooted in the body data of millions of global shoppers.
The WAIR Effect
With a 12x increase in conversion rates and over 50% of orders relying on WAIR for size guidance, The Classic Tee Shirt Company's sizeless commerce journey has been tremendously successful.


The BRAND
Cadogan is known across the globe for its hand-finished, premium menswear that exudes boldness, individuality, and confidence.
Why WAIR
Cadogan knew that sizing is one of the biggest obstacles to conversion for eCommerce clothing brands. WAIR was chosen to boost their shopper confidence in size selection, getting them one step closer to purchase.
The WAIR Effect
Cadogan saw immediate and lasting shopper engagement with WAIR's solution, ultimately leading to a 16% increase in AOV and a 7x increase in conversion rates from both new and returning shoppers!


The BRAND
7DIAMONDS was brought to life with the mission of providing premium and fashion-forward everyday wear to the masses.
Why WAIR
Their eCommerce team noticed over 70% of inbound support tickets were based on sizing. 7DIAMONDS chose WAIR to give their shoppers confidence during size selection and reduce their customer support burden.
The WAIR Effect
"We are so happy with WAIR and how seamless the functionality is on our site for users. The elevated shopper confidence is clear with the uptake and AOV increase." Alana Roseli-Aguirre, Marketing Director @ 7DIAMONDS


The BRAND
Linksoul hails from a long line of golfers, craftsmen, and artists. As such, they create clothing with the renaissance man in mind.
Why WAIR
As they experienced high-volume growth, Linksoul found that a vast amount of their returns were size-related. They worked with WAIR to reduce their return rates by 20% while keeping shoppers focused on their brand.
The WAIR Effect
“We needed something that provided frictionless and accurate size recommendations that kept shoppers focused on our brand. WAIR Fit Advisor checked all three boxes and we rely on it to communicate the best fitting size to our shoppers.” - McGregor Button, VP Marketing @ Linksoul


The BRAND
Legends was born to fill the void in the modern athlete’s wardrobe through clothing that provides the best both on and off the field.
Why WAIR
As Legends experienced high-volume growth, they knew a seamless sizing tool was needed for their eCommerce shop to keep returns low and boost conversions. WAIR's storied history in data-backed size recommendations made it the obvious choice.
The WAIR Effect
"I wish we would have implemented WAIR right when we met with them. They are an amazing team who got us up and running quickly and painlessly. The Fit Advisor is highly used and regarded by our shoppers." - Nick Lamothe, CMO @ The Legends Brand.


The BRAND
Established in 2015 by husband and wife duo Matthew and Melissa Parvis, Fresh Clean Tees is a leading provider of men's basics that exude style and quality while helping guys look and feel their best!
Why WAIR
Fresh Clean Tees wanted to ensure their shoppers received their best-fitting sizes but didn’t want a solution that relied on other brands for reference. They chose WAIR because we use tangible body data as the basis for our recommendations.
The WAIR Effect
"Fresh Clean Tees integrated WAIR and immediately saw a material lift in revenue per session. We stopped driving traffic to our size charts, pushing all shoppers to use WAIR due to the user experience and conversion benefit. With WAIR, customers can easily confirm their size and continue their shopping experience, knowing they are checking out with the proper fit. The benefits have been significant." - Daniel Silverman, Senior E-Commerce Product Manager @ Fresh Clean Tees


The BRAND
Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.
Why WAIR
KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.
The WAIR Effect
KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 14x increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.


The BRAND
Paka was founded to provide everyday adventurers with versatile clothing while holding an unwavering commitment to sustainability.
Why WAIR
Their team wanted to increase conversion rates without a corresponding increase in wasteful returns. Choosing WAIR ultimately helped Paka hit these critical KPIs while maintaining its dedication to sustainability.
The WAIR Effect
Paka experienced an 8x increase in new shopper conversion rates after integrating WAIR onto their eCommerce site. As their shoppers now feel confident to buy without worrying about picking the wrong size, AOV has also soared by 20%.
Join the brands that put a priority on sizing.
