While Boathouse has a storied history with universities and clubs, they only recently entered the retail eCommerce space and needed a sizing solution that was more precise than a size chart. WAIR's access to the world's largest and fastest-growing database of 3D body scans proved vital in delivering seamless and accurate size recommendations to their shoppers

A male and female athlete standing in a locker room and wearing Boathouse clothing, purchased using WAIR for sizing
Boathouse logo
A stylish man leaning on a chainlink fenceAn athletic woman sitting on a guard rail

Founded by Olympic rower John Strotbeck, Boathouse was established to produce American Made, hand-crafted outerwear authentically rooted in sport and geared toward everyday life. Their commitments to domestic production and sustainability have made Boathouse a leading name in ethical activewear.

The WAIR Effect

Boathouse saw a 16% increase in conversion rates almost immediately after integrating WAIR onto their eCommerce site. A significant portion of their shopper base has expressed their love for the solution, with over 40% of orders now placed using WAIR for sizing!

Increase in conversion rates

WAIR Partner brands

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