A brand that truly needs no introduction, Vineyard Vines is a classic, preppy, American label built upon the vision of chasing one's dreams and getting out there to live the good life.

With a vast and diverse shopper base, Vineyard Vines wanted to ensure their sizing strategy was tailored around the bodies of their shoppers. They chose WAIR, knowing that our seamless sizing solutions and foundations in 3D body data were a perfect fit.

Vineyard Vines provided their shoppers with the sizeless commerce experience through WAIR, resulting in a 31% increase in new shopper conversion rates and a 17% increase in AOV! The body data provided by WAIR has been vital in further refining their sizing strategy.

Established in 2015 by husband and wife duo Matthew and Melissa Parvis, Fresh Clean Tees is a leading provider of men's basics that exude style and quality while helping guys look and feel their best!

Fresh Clean Tees wanted to ensure their shoppers received their best-fitting sizes but didn’t want a solution that relied on other brands for reference. They chose WAIR because we use tangible body data as the basis for our recommendations.

"Fresh Clean Tees integrated WAIR and immediately saw a material lift in revenue per session. We stopped driving traffic to our size charts, pushing all shoppers to use WAIR due to the user experience and conversion benefit. With WAIR, customers can easily confirm their size and continue their shopping experience, knowing they are checking out with the proper fit. The benefits have been significant." - Daniel Silverman, Senior E-Commerce Product Manager @ Fresh Clean Tees

A legendary provider of men's athleisure wear, Rhone was created for those who demand the utmost performance and comfort from their apparel.

Rhone wanted more insight into the bodies of their shoppers to optimize inventory and improve current and future designs. WAIR was an easy decision for them as our solution is based on a database of over 3 million actual human bodies.

“WAIR’s understanding of each shopper’s body enables us to improve our current inventory strategies as well as our future size and fit strategy.” – Adam Bridegan, CRO @ Rhone Apparel

BYLT was founded with the mission of creating premium basics that exude style and compliment any occasion. After their premium t-shirts stole the hearts of shoppers everywhere, BYLT expanded into other product categories, offering premium, head-to-toe apparel options for men, women, and children alike!

As a brand with strong roots in eCommerce and a diverse product line, BYLT knew that apparel sizing would be a critical friction point for their shoppers. Their team worked with WAIR to eliminate size friction from the beginning of the shopper's journey, reducing size-related returns and boosting conversion rates!

"If you're a brand that's seeing growth or your catalog is starting to expand, integrating WAIR is a no-brainer." - Ryan Groh, eCommerce Manager @ BYLT Basics

Cuts was established in 2016 by Steven Borrelli, a marketer who found himself struggling to find a t-shirt that had enough quality to be worn professionally at work yet also enough style for a night out.

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As a growing brand with a unique fit, Cuts found it difficult to communicate its sizing strategy with size charts and model data. They worked with WAIR to ensure their shoppers received their best-fitting sizes and to further expand their offerings based on shopper body data.

"When we added WAIR's Fit Advisor, our conversion rate went from 2.25% to 2.7%, and our returns reduced from 20% to 12%." - Steven Borrelli, CEO of Cuts Clothing.

Johnnie-O is a market-leading men's and boy's lifestyle apparel company born to combine the flair of the SoCal lifestyle with a hint of East Coast panache, Southern charm, and Midwest grit.

Johnnie-O knew size charts were ineffective and attempted to integrate their own sizing solution to help shoppers find their best-fitting products. Of course, establishing and maintaining one's own sizing solution can be a resource-heavy endeavor, and Johnnie-O ultimately partnered with WAIR to bring the sizeless commerce experience to their shoppers.

Less than three months after integrating WAIR onto their eCommerce site, Johnnie-O saw a 14% increase in average order value and a 21% increase in conversion rates from new and returning shoppers who used WAIR for sizing guidance!

One of the most infamous merino wool performance apparel companies in the industry, Ibex was born for the modern migration from highrise to mountaintop – and everywhere in between.

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As a brand with a storied history in mountain climbing, exploration, and sustainability, Ibex needed a way to ensure its eCommerce shoppers received the best-fitting gear on the first try. Partnering with WAIR was essential in eliminating size confusion from the shopper's journey and reducing the possibility of size-related returns.

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Since integrating WAIR onto its eCommerce site, Ibex has seen a 7.3% boost in AOV and a 28% increase in conversion rates from shoppers who use WAIR rather than a size chart!

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The Classic Tee Shirt Company laments the demise of the high-quality t-shirts of old and made it their mission to create premium men’s and women's basics that bring together both quality and integrity.

The Classic Tee Shirt Company wanted to ensure shoppers received their best-fitting products but didn’t want a solution that relied on other brands for reference. They chose WAIR because our solution is rooted in the body data of millions of global shoppers.

With a 25% increase in conversion rates and over 50% of orders relying on WAIR for size guidance, The Classic Tee Shirt Company's sizeless commerce journey has been tremendously successful.

Linksoul hails from a long line of golfers, craftsmen, and artists. As such, they create clothing with the renaissance man in mind.

As they experienced high-volume growth, Linksoul found that a vast amount of their returns were size-related. They worked with WAIR to reduce their return rates by 20% while keeping shoppers focused on their brand.

“We needed something that provided frictionless and accurate size recommendations that kept shoppers focused on our brand. WAIR Fit Advisor checked all three boxes and we rely on it to communicate the best fitting size to our shoppers.” - McGregor Button, VP Marketing @ Linksoul

7DIAMONDS was brought to life with the mission of providing premium and fashion-forward everyday wear to the masses.

Their eCommerce team noticed over 70% of inbound support tickets were based on sizing. 7DIAMONDS chose WAIR to give their shoppers confidence during size selection and reduce their customer support burden.

"We are so happy with WAIR and how seamless the functionality is on our site for users. The elevated shopper confidence is clear with the uptake and AOV increase." Alana Roseli-Aguirre, Marketing Director @ 7DIAMONDS

Founded by Olympic rower John Strotbeck, Boathouse was established with the goal of providing everyday people with the high-quality gear and effortless style of Olympic athletes.

While Boathouse has a storied history with universities and clubs, they only recently entered the retail eCommerce space and needed a sizing solution that was more precise than the size chart. WAIR's access to the world's largest and fastest-growing database of 3D body scans proved vital in delivering seamless and accurate size recommendations to their shoppers

Boathouse saw a 16% increase in conversion rates almost immediately after integrating WAIR onto their eCommerce site. A significant portion of their shopper base has expressed their love for the solution, with over 40% of orders now placed using WAIR for sizing!

Founded by experimenters, visionaries, and craftspeople, OROS bridges the gap between science and apparel with its industry-leading techwear.

As a brand pushing the bounds of apparel innovation, OROS knew that size charts were not up to the task when it came to their sizing strategy. In partnering with WAIR, OROS was able to deliver personalized and data-driven size recommendations at scale.

After delivering the sizeless commerce experience to their shoppers through WAIR, OROS saw a 29% increase in new shopper conversion rates and a 30% increase in average order value.

A brand that truly needs no introduction, Vineyard Vines is a classic, preppy, American label built upon the vision of chasing one's dreams and getting out there to live the good life.

With a vast and diverse shopper base, Vineyard Vines wanted to ensure their sizing strategy was tailored around the bodies of their shoppers. They chose WAIR, knowing that our seamless sizing solutions and foundations in 3D body data were a perfect fit.

Vineyard Vines provided their shoppers with the sizeless commerce experience through WAIR, resulting in a 31% increase in new shopper conversion rates and a 17% increase in AOV! The body data provided by WAIR has been vital in further refining their sizing strategy.

Born from one woman's refusal to settle, SHEFIT creates purpose-built activewear for the woman who demands the best when it comes to her workout gear.

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As a brand that designs its core products to work with the bodies of its shoppers, SHEFIT wanted the opportunity to refine its sizing strategy with a modern solution. WAIR's data-driven size recommendations and foundations in 3D body scan data proved to be the perfect fit.

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With 50% of orders using WAIR for sizing and a 23% increase in new shopper conversion rates, SHEFIT's entry into the world of sizeless commerce has been a resounding success! The shopper body data provided by WAIR has also proved vital in tailoring SHEFIT's sizing strategy around the bodies of their shoppers.

A brand with a rich and storied history in women's fashion, Misook provides elegant and sophisticated designs for women who refuse to compromise between style and comfort.

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Misook wanted a premium sizing experience to complement its premium products and break down the digital barriers to conversion. WAIR helped their team elevate Misook's sizing experience, boosting shopper confidence, and conversion rates!

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After integrating WAIR onto its eCommerce site, Misook saw an 11.5% increase in AOV and a 25% increase in conversion rates from shoppers who used WAIR for size guidance!

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From humble beginnings to global prominence, SHEIKE is a family-owned women's apparel company committed to empowering women through bold, feminine designs that leave lasting impressions on all that view them.

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Unimpressed with the tedious and inconsistent nature of size charts, SHEIKE sought a better way to help their shoppers find the best-fitting products online. Partnering with WAIR helped their team eliminate size confusion from the shopper's journey with sizeless commerce.

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The boost in shopper confidence provided by WAIR's solution resulted in a 7.5% increase in average order value and a 19% increase in conversion rates from new and returning shoppers in less than 90 days!

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Born on the beaches of Sydney, Seafolly is a brand championing a new era of swimwear that personifies the fiery Australian beach life while emphasizing the perfect fit every step of the way.

While their shoppers loved their collections, Seafolly found it challenging to communicate sizing using outdated size charts and model dimensions. Their team knew that a modern sizing solution was needed to drive conversions and reduce returns during the peak summer months.

After integrating WAIR onto their eCommerce site, Seafolly saw a 17% increase in average order value and a 30% increase in conversion rates from new and returning shoppers! To this day, over 33% of Seafolly's shopper base continues to rely on WAIR for size and fit guidance during their journey.

Squeem’s storied history in beauty and fashion has empowered them to create premium shapewear that exudes confidence and individuality.

As a brand that emphasizes the importance of sizing and fit, Squeem didn't want shoppers to have to rely on outdated size charts. WAIR's solution helped streamline and refine their eCommerce sizing experience.

The shopper response to WAIR's integration onto Squeem's eCommerce site was significant, with over 52% of orders using WAIR for sizing reference. Conversion rates have also skyrocketed by 29% from what they were before integrating WAIR.

Nomads has earned a reputation for offering high-quality, sustainably-made, women’s swimwear for bodies of all shapes and sizes.

Their support team noticed many tickets were based on sizing issues and wanted to limit the time spent on these inquiries. WAIR helped Nomads achieve this goal with our Order Lookup feature providing their shoppers with quick and effective size guidance at scale.

Nomads saw a significant number of first-time and returning users using WAIR to receive size recommendations, ultimately resulting in a 29% increase in overall conversion rates.

Oliver Logan is a Los Angeles-based, sustainable apparel brand specializing in ethically-made women's denim products. Since its inception, Oliver Logan has meticulously crafted its eCommerce strategy to prioritize the environment, transparency, and social justice every step of the way, positioning them as one of the leading brands in sustainable denim.

As a brand with an unwavering commitment to sustainability, Oliver Logan wanted to ensure its shoppers received the best-fitting products on the first try to reduce the carbon emissions and textile waste derived from online returns. While their team tested several modern sizing solutions, they found most of them were either cumbersome, cost prohibitive, or both.

Intrigued by the concept of sizeless commerce, Oliver Logan partnered with WAIR to gauge how their shoppers would respond to its presence on their eCommerce site. The results? A whopping 54% of all orders now rely on WAIR for sizing guidance, and the resulting boost in shopper confidence in sizing has led to a 32% increase in conversion rates from new and returning site visitors! Oliver Logan continues to see consistent feedback from its shoppers that the jeans they buy fit perfectly on their first order, which gets them closer to reducing bracketing, exchanges, and returns.

Founded with the mission to eliminate fashion overwhelm, Classic Six is a pioneer of women's capsule wardrobe staples that are anything but basic.

Their team noticed an unusually high number of returns revolved around sizing and fit. Classic Six implemented WAIR to deliver their shoppers personalized and accurate size recommendations, resulting in purchases guaranteed to fit and flatter.

Within the first month of implementing WAIR, Classic Six saw a 50% increase in AOV and a 21% increase in conversion rates from new shoppers. Eager to ditch the size chart, their shoppers have wholly embraced their new sizing solution, with 37% of all orders now made through WAIR!

Three Nails has captivated the attention of athletes across the globe with their minimal styles, premium fabrics, and exceptionally unique silhouettes.

Three Nails wanted a solution to help communicate sizing and fit prior to the Q4 holiday rush. WAIR proved vital in helping their team navigate the peak shopping season with ease.

Since integrating WAIR onto their eCommerce site, Three Nails has seen a 28% increase in new shopper conversion rates and an 21% boost in AOV!

Ultracor is notorious for its luxury athleisure wear that's as focused on performance as it is on exceptional fit and design.

Ultracor wanted to boost conversion rates through size communication but didn't want a tool that relied on other brands for reference. WAIR's foundations in data-driven size recommendations made it the obvious choice.

Integrating WAIR onto their eCommerce site empowered Ultracor to hit their target KPIs, ultimately resulting in a 29% increase in new shopper conversion rates.

Founded by experimenters, visionaries, and craftspeople, OROS bridges the gap between science and apparel with its industry-leading techwear.

As a brand pushing the bounds of apparel innovation, OROS knew that size charts were not up to the task when it came to their sizing strategy. In partnering with WAIR, OROS was able to deliver personalized and data-driven size recommendations at scale.

After delivering the sizeless commerce experience to their shoppers through WAIR, OROS saw a 29% increase in new shopper conversion rates and a 30% increase in average order value.

Born from one woman's refusal to settle, SHEFIT creates purpose-built activewear for the woman who demands the best when it comes to her workout gear.

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As a brand that designs its core products to work with the bodies of its shoppers, SHEFIT wanted the opportunity to refine its sizing strategy with a modern solution. WAIR's data-driven size recommendations and foundations in 3D body scan data proved to be the perfect fit.

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With 50% of orders using WAIR for sizing and a 23% increase in new shopper conversion rates, SHEFIT's entry into the world of sizeless commerce has been a resounding success! The shopper body data provided by WAIR has also proved vital in tailoring SHEFIT's sizing strategy around the bodies of their shoppers.

Three Nails has captivated the attention of athletes across the globe with their minimal styles, premium fabrics, and exceptionally unique silhouettes.

Three Nails wanted a solution to help communicate sizing and fit prior to the Q4 holiday rush. WAIR proved vital in helping their team navigate the peak shopping season with ease.

Since integrating WAIR onto their eCommerce site, Three Nails has seen a 28% increase in new shopper conversion rates and an 21% boost in AOV!

A legendary provider of men's athleisure wear, Rhone was created for those who demand the utmost performance and comfort from their apparel.

Rhone wanted more insight into the bodies of their shoppers to optimize inventory and improve current and future designs. WAIR was an easy decision for them as our solution is based on a database of over 3 million actual human bodies.

“WAIR’s understanding of each shopper’s body enables us to improve our current inventory strategies as well as our future size and fit strategy.” – Adam Bridegan, CRO @ Rhone Apparel

Ultracor is notorious for its luxury athleisure wear that's as focused on performance as it is on exceptional fit and design.

Ultracor wanted to boost conversion rates through size communication but didn't want a tool that relied on other brands for reference. WAIR's foundations in data-driven size recommendations made it the obvious choice.

Integrating WAIR onto their eCommerce site empowered Ultracor to hit their target KPIs, ultimately resulting in a 29% increase in new shopper conversion rates.

Legends was born to fill the void in the modern athlete’s wardrobe through clothing that provides the best both on and off the field.

As Legends experienced high-volume growth, they knew a seamless sizing tool was needed for their eCommerce shop to keep returns low and boost conversions. WAIR's storied history in data-backed size recommendations made it the obvious choice.

"I wish we would have implemented WAIR right when we met with them. They are an amazing team who got us up and running quickly and painlessly. The Fit Advisor is highly used and regarded by our shoppers." - Nick Lamothe, CMO @ The Legends Brand.

Born on the beaches of Sydney, Seafolly is a brand championing a new era of swimwear that personifies the fiery Australian beach life while emphasizing the perfect fit every step of the way.

While their shoppers loved their collections, Seafolly found it challenging to communicate sizing using outdated size charts and model dimensions. Their team knew that a modern sizing solution was needed to drive conversions and reduce returns during the peak summer months.

After integrating WAIR onto their eCommerce site, Seafolly saw a 17% increase in average order value and a 30% increase in conversion rates from new and returning shoppers! To this day, over 33% of Seafolly's shopper base continues to rely on WAIR for size and fit guidance during their journey.

Nomads has earned a reputation for offering high-quality, sustainably-made, women’s swimwear for bodies of all shapes and sizes.

Their support team noticed many tickets were based on sizing issues and wanted to limit the time spent on these inquiries. WAIR helped Nomads achieve this goal with our Order Lookup feature providing their shoppers with quick and effective size guidance at scale.

Nomads saw a significant number of first-time and returning users using WAIR to receive size recommendations, ultimately resulting in a 29% increase in overall conversion rates.

Built on the philosophy of continuous improvement, KŌJŌ FIT is a well-revered provider of purpose-built performance apparel catered toward the athletic.

KŌJŌ FIT wanted to increase conversion rates that had been hindered due to size confusion. They chose WAIR because of its seamlessness and lack of dependence on other brands for sizing reference.

KŌJŌ FIT saw immediate shopper engagement with WAIR's solution, leading to a 23% increase in new shopper conversion rates. The consistent flow of shoppers using WAIR has also provided further insight into the body types of KŌJŌ FIT's core shopper base.

Blackballed Golf is a premium apparel brand established to break down the barriers to entry and promote inclusivity and diversity in the sport of golf.

As a brand with a strong eCommerce presence, Blackballed Golf knew that sizing was one of the most prevalent friction points within the shopper's journey. WAIR helped their team eliminate sizing friction and enhance the shopper experience with personalized size recommendations.

Shortly after integrating WAIR onto their eCommerce site, Blackballed Golf saw a 6x increase in conversion rates and a whopping 50% increase in AOV! Their shoppers have remained enamored with the solution as 27% of orders now rely on WAIR for sizing.

Maven Thread was founded in 2017 with the goal of providing women with gorgeous, functional, and affordable activewear.

As a brand that prioritizes customer success, Maven Thread wanted to boost shopper confidence by offering a simple and effective sizing solution. WAIR helped them achieve this goal while providing valuable insight into the body types of their shoppers.

Maven Thread experienced a whopping 50% increase in average order value with WAIR while uncovering the insights needed to further optimize all business units.

Bad Birdie was established to add some flair to the contemporary golfer’s wardrobe without compromising on comfort or performance.

As Bad Birdie experienced high-volume growth, they saw the need for a modern sizing tool but didn't want to divert their focus from other business objectives. WAIR onboarded Bad Birdie with minimal effort from their team and has continued to deliver the precise and personalized size recommendations their shoppers crave.

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"We integrated Fit Advisor in days, and it only required 1-2 hours of my team's time. The WAIR team is amazing to work with." - Jason Richardson, CEO of Bad Birdie

Inspired by one of golf's greatest professional players, The Greg Norman Collection has a longstanding history of providing the golf community with superior-quality, course-ready apparel.

As their eCommerce activity exploded during the pandemic, The Greg Norman Collection saw that a vast amount of returns were size-related. They worked with WAIR to quell these size-related woes through seamless and precise sizing recommendations.

The Greg Norman Collection saw an 35% uptick in conversion rates from first-time shoppers after launching WAIR onto their site. As their shoppers regain confidence in sizing, average order value has also risen by 10%.