Customer Success Stories
Classic Six
Classic Six noticed an unusually high number of returns revolved around sizing and fit. Classic Six implemented WAIR to deliver their shoppers personalized and accurate size recommendations, resulting in purchases guaranteed to fit and flatter.
Classic Six is transforming the common case of a "closet full of clothes, nothing to wear" into a "highly-edited closet full of purpose," with thoughtfully designed capsule collections of timeless, quality, versatile pieces that can be styled to create endless looks.
The WAIR Effect
Within the first month of implementing WAIR, Classic Six saw a 50% increase in AOV and a 21% increase in conversion rates from new shoppers. Eager to ditch the size chart, their shoppers have wholly embraced their new sizing solution, with 37% of all orders now made through WAIR!
WAIR Partner brands
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