Elwood Clothing

Eager to better understand the body shape data surrounding their shoppers, Elwood knew a modern sizing solution was needed for its eCommerce site. WAIR's foundations in AI and 3D body data made it the obvious choice.‍

A group of fashionable young men and women sitting in an apartment building wearing clothing from Elwood, one of WAIR's brand partners
Elwood Clothing logo
A man and woman posing for a photo shoot wearing all-white clothingA group of fashionable young men and women gathered in an underground tunnel

Established in the mid-90s as a skate brand, Elwood has evolved into a household name for vintage-inspired wardrobe staples that are anything but basic.

The WAIR Effect

WAIR was not only able to provide Elwood with the body data insights needed to refine its eCommerce strategy but also helped boost conversion rates by 400% and AOV by 14%. The icing on the cake? Implementation took a mere three days.

Increase in new shopper AOV

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