Customer Success Stories

IBEX

As a brand with a storied history in mountain climbing, exploration, and sustainability, Ibex needed a way to ensure its shoppers received the best-fitting gear. Partnering with WAIR was essential in eliminating size confusion from the shopper's journey and reducing the possibility of size-related returns.

One of the most infamous merino wool companies in the apparel industry, IBEX was born for the modern migration from highrise to mountaintop – and everywhere in between. As a leading name in sustainable fashion, IBEX continues to lead the charge for ethical apparel and amplifying the message to buy less, buy better.

Tech Stack:
Klaviyo
Gorgias
Loop
Yotpo
EcoCart
WAIR

The WAIR Effect

Since integrating WAIR onto its eCommerce site, Ibex has seen a 7.3% boost in AOV and a 28% increase in conversion rates from shoppers who use WAIR rather than a size chart! As an integral part of their sustainability stack, WAIR continues to ensure this rise in conversions comes at little cost to the planet.

28%
Increase in new shopper conversion rates

WAIR Partner brands

Join the brands that trust WAIR for size and fit