Loop

As a growing D2C apparel brand looking to boost shopper confidence and drive conversions, Loop quickly saw the need for a modern sizing solution on its eCommerce site. They partnered with WAIR to help break down the sizing barrier to conversion via personalized and data-driven size recommendations.

A group of male golfers standing at a tee box wearing clothing from Loop Active, one of WAIR's brand partners
Loop Active logo
Two male golfers walking down a fairwayA male golfer hitting his drive from the tee box

Loop is a performance golf apparel brand created to push the boundaries of innovation to the benefit of contemporary golf enthusiasts everywhere. A brand that lives out the passion and the grind that embodies the game of golf, Loop's products, events, and content are by today's player, for today's player.

The WAIR Effect

In less than 90 days, Loop increased conversion rates from WAIR shoppers by 16% without a corresponding increase in size-related returns! As their shoppers continue to rely on WAIR to find their best-fitting sizes, Loop continues to collect more valuable data to improve its product design, customer service, and inventory management efforts.

16%
Increase in conversion rates

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