Outdoor Vitals
Outdoor Vitals knew that sizing played a pivotal role in the functionality of one's nature-ready gear and had integrated a sizing solution to help their shoppers find their best-fitting products. Unfortunately, the solution chosen was burdensome on upkeep, and its accuracy did not improve as their customers used it, which led Outdoor Vitals to search for an alternative.
![A male adventurer looking at the horizon and wearing an Outdoor Vitals down jacket, purchased using WAIR for sizing](https://cdn.prod.website-files.com/6286c9ef78f7d7ab3fad1d8d/641580b752044caf739d63f7_outdoor%20vitals%20x%20wair.webp)
![Outdoor Vitals logo](https://cdn.prod.website-files.com/6286c9ef78f7d7ab3fad1d8d/641580b95aac65a6867396d8_outdoor%20vitals%20logo.webp)
![A female hiker tying her boots on a cliffside](https://cdn.prod.website-files.com/6286c9ef78f7d7ab3fad1d8d/641580bc44e6f1b6d03af683_outdoor%20vitals.webp)
![A male hiker walking alongside a lake](https://cdn.prod.website-files.com/6286c9ef78f7d7ab3fad1d8d/641580c11363c92ad2303709_outdoor%20vitals%203.webp)
Outdoor Vitals focuses on designing premium ultralight products that are comfortable, multi-functional, and adventure-ready! Their high standards of quality and versatility keep customers from buying multiple items or replacing gear too often.
The WAIR Effect
After partnering with WAIR, Outdoor Vitals has seen a 31% increase in conversion rates from new and existing shoppers! As their site visitors continue to use WAIR to order their best-fitting sizes, WAIR's support team handles most of the upkeep while the solution itself continues to grow more accurate through the continuous influx of body data.