Unimpressed with the overabundance of tiny and fake pockets in contemporary women's jeans, Radian set out in 2018 to redefine this wardrobe staple for women everywhere. Hand-crafted with the active woman in mind, Radian jeans are elegantly designed while ensuring optimal fit, function, and comfort.
Since launching WAIR on their eCommerce site, Radian has seen a 22% increase in new shopper conversion rates! Additionally, over 50% of all Radian orders rely on WAIR to find their best-fitting pair. Needless to say, Radian's journey into the world of sizeless commerce has been incredibly successful.