Embracing Change to Inspire Growth w/ Juan Lopez Salaberry of Innerforce

Juan Lopez Salaberry has lived many lives – with entrepreneurship as a common throughline. He’s well-versed in venture capital, helped global entrepreneurs get U.S. visas, and even worked for a mentorship nonprofit. But it took founding the sports apparel brand, Innerforce, for Juan to find his authentic disposition for radical vulnerability and a desire to approach every interaction with love. 

In this episode of WAIR Chats we discuss:

  • Juan’s advice for founders – start with a concept and don’t be afraid to put it out there early to test customer intent.  
  • How to make it as easy as possible for a customer to say yes, and then delight them at each step of the buying journey. 
  • Why a combination of confidence and humility makes the perfect employee.
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